Beth Comstock is former Chief Marketing Officer and Vice Chair of General Electric and is the author of Imagine It Forward: Courage, Creativity and the Power of Change.
Beth Comstock is an international powerhouse in the world of marketing. She spent 25 years at GE where she led efforts to accelerate new growth and was named GE’s first Chief Marketing Officer in 2003. Beth served as President of Integrated Media at NBC Universal, from 2006-08, overseeing ad revenue and the company’s digital efforts, including the early formation of Hulu. She is a corporate director of Nike and has been named to both the Fortune and Forbes lists of the World’s Most Powerful women.